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Giving your page a name
Giving your page a name

A good title is half the work.

Malu Kooijman avatar
Written by Malu Kooijman
Updated over a month ago

Overview

The page name is the first thing users see when they visit a page, and it plays a crucial role in engaging them. A well-chosen title encourages users to explore the content, while a poor one might cause them to move on. Here’s how to create effective titles for your pages.


What makes a good page name?

Relevance: The title should accurately describe the content. For example, “Company Policies” is better than a generic “Information.”

Brevity: Keep it concise — 3-7 words is ideal. Avoid overly long titles.

Clarity: Use simple, straightforward language that is easy to understand at a glance.

Attractiveness: Engage users by using action words or phrases that spark curiosity, like “How to” or “Top Tips.”

Welcoming: A warm and friendly tone that makes users feel welcome and eager to engage with the content.

Keywords: Include relevant keywords for better clarity and searchability.


Examples of bad and good titles

❌ Bad Titles

Good Titles

"Welcome"

"Welcome to [Company Name]"

"Company Information"

"Company Values & Culture"

"Onboarding Instructions"

"How to Get Started with Your Onboarding"

"Team Members"

"Meet the Team!"

"Tools You Need"

"Important Tools You'll Use"

"Workspace Setup"

"Setting Up Your Work Environment"


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